Most image models make painterly, photoreal pictures — the opposite of a clean logo. For brand marks and icons you want a model built for crisp, vector-style output, and that's Recraft.
Recraft specializes in vector art, icons and logos — flat, scalable, brand-ready results instead of a fuzzy raster illustration. It's the right tool when you need a mark, not a scene.
If your logo is primarily text — a wordmark or a logo with a tagline baked in — Ideogram is the strongest at rendering legible, well-kerned type inside an image, which most models mangle.
Describe the brand — name, vibe, colors — and Terminal X routes the logo to Recraft (or Ideogram for a wordmark). You can generate several directions at once and iterate, all in the chat.
| Logo type | Best model |
|---|---|
| Icon / symbol mark | Recraft |
| Wordmark / text logo | Ideogram |
| Illustrative / mascot | Flux or Nano Banana |
Ideogram — it renders legible typography inside images better than other models, which matters for wordmarks. Terminal X routes text-heavy logo prompts to it.
Or skip the comparison shopping: Terminal X routes one prompt to the right model automatically — and runs several in parallel when a job needs more than one.